Art Direction 101

What is Art Direction?
Art Direction and the Web
The linked articles above are a good read for any designer, art/creative director and/or aspiring ones, in all mediums not just web. Yes, you can have art directors in web design, and yes there is a need for them.
I went for a job interview a couple of years ago for a web design posititon. When asked what I’d like to be doing in 5 years time I said art direction. My interviewer (marketing manager), looked puzzled at me and said this isn’t graphic or printed design, so we won’t need an art director. I went on to explain (very unsuccessfully), that no matter the medium design is still design. Silence. He then reworded the question and I answered the same. I didn’t get the job.

Share this Story
Load More Related Articles
  • Art

    Sydney Gallery School To Lose Gallery

    I’m a part-time fine arts student at Meadowbank TAFE, also known as the Sydney Gallery School. I’ve just found out that ...
  • Technology

    Adobe Not Releasing Universal Binaries Of Current Software

    Adobe have posted this question and answer PDF regarding Adobe products running on the new Intel-Based Macs. Looks like the Photoshop TV guys were right, a Universal Binary will not be available for CS2, Adobe will instead focus on making CS3 compatible with both Intel-Based Macs and the current Macs. CS3 could be available in the next 18 - 24 months if you look at Adobe's rack record for major releases.
  • Art Design Technology

    The Dreadful Embarrassment, Now In Purple!

    Like most creatives who prefer working on Apples, I've been hanging out for some sort of concrete evidnece that the Adobe CS2 suite will run well/much better on the new Intel-based Macs under the Rosetta emulator, or that Adobe will release a Universal Binary update. Well I need a new mac within the next week, and decided to just go ahead and place an order for a 17-inch PowerBook any ways. I've also managed to find a two-tone purple laptop bag over at the Crumpler site named, The Dreadful Embarrassment.
  • Technology

    The First Duel Core Apples

    Bad punning aside, Apple have announced the first intel core duo macs: the MacBook Pro and iMac.
  • Design

    Bejing 2008 Olympic Mascots

    The Official Mascots of the Beijing 2008 Olympic Games are freakin’ gorgeous! They so kick ass over Syd, Olly and Dickhead, ...
  • Entertainment Technology

    Black iPods and iTMS Oz

    This has been a pretty big couple o’ weeks for Apple. New iMacs, new powerbooks, new G5’s and pro photography app ...
Load More By lucie
Load More In Art

One Comment


  1. Red Wolf

    10 May 2004 at 11.30 am

    Obviously, because he was in marketing, he’d had a lobotomy and wouldn’t know sense if he was beaten over the head with it

    Reply

Leave a Reply

Your email address will not be published. Required fields are marked *

Photos from Flickr