YouTube strips Universal and Sony of 2 billion fake views

Google slashed the cumulative view counts on YouTube channels belonging to Universal Music Group, Sony/BMG, and RCA Records by more than 2 billion views Tuesday, a drastic winter cleanup that may be aimed at shutting down black hat view count-building techniques employed by a community of rogue view count manipulators on the video-sharing site.

Universal’s channel is the one that took the biggest hit. According to figures compiled by the YouTube statistics analysts at SocialBlade, the record company’s YouTube channel lost more than 1 billion views from its pre-existing tally of 7 billion views Tuesday.

Sony/BMG was the second largest sufferer, dropping more than 850 million views in one day, bringing its total number of views to a mere 2.3 million. RCA, which got off scot free by comparison, dipped 159 million views. Its tally now sits more modestly at 120 million views — via redwolf.newsvine.com

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