Apple’s Future Won’t be Brought to You by the Letter ‘i’

Apple has been dealt a severe blow having been told that it no longer has a monopoly on the letter i as part of the name for its products. A trademarks tribunal has knocked back Apple’s bid to stop a small company from trademarking the name DOPi for use on its laptop bags and cases for Apple products. Apple argued that the DOPi name — which is iPod spelt backwards — was too similar to its own popular portable music player, which has sold in excess of 100 million units worldwide