The Ig Nobel awards for 2004 were presented at Harvard University.
Medicine: the scientists from Michigan and Alabama, for their published report the effect of country music on suicide
Physics: the scientists who explored and explained the dynamics of hula-hooping
Public Health: the investigation of the scientific validity of the Five-Second Rule about whether it’s safe to eat food that’s been dropped on the floor
Chemistry: the Coca-Cola Company of Great Britain, for using advanced technology to convert tap water into Dasani, a transparent form of water, which for precautionary reasons has been made unavailable to consumers
Engineering: the guys who patented the combover
Literature: the library that is preserving nudist history so that everyone can see it
Psychology: the scientists who demonstrated that when people pay close attention to something, it’s all too easy to overlook anything else — even a man in a gorilla suit
Economics: the Vatican, for outsourcing prayers to India
Peace: Daisuke Inoue, for inventing karaoke
Biology: the scientists who discovered that herrings apparently communicate by farting
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