A small consumer electronics maker in Melbourne, which specialises in undercutting the big brands, has become the first in Australia to announce plans to launch a mobile phone based on Google’s Android platform. Ruslan Kogan, 25 — who has been selling cut-priced Kogan-branded TV sets, GPS systems, DVD players and other gadgets over the internet from his base in Elsternwick for the past 2½ years — says he will sell the phone from 15 December for $199
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