As if DRM needed more of a hint to get its coat and leave, Amazon is set to announce a promotional giveaway of one billion MP3s during next year’s Super Bowl. Billboard was first to note that this announcement signals an all-out offensive on DRM, which is made even more powerful by parallel pressures brought by Wal-Mart. In a bid for more of the digital download space, the brick-and-mortar retailer heavyweight has reportedly given an ultimatum to some of the largest record labels, including Warner Music Group and Sony BMG Music Entertainment, to provide more of their respective music catalogues in MP3 format (that is, without DRM) next year
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