And Nothing but the FAQ

FAQs, or frequently asked questions for those scratching their heads at the acronym, are one of those things that can make or break a site.
They should be concise and to the point rather than another grandstanding opportunity for the company CEO who suffers from verbal diarrhoea. We’ve all seen examples that got it wrong, but 400 Monkeys has the best FAQ ever written — via Pagan Prattle