Pocket Watch / People People

Pocket Watch / People People

People People made a deliberate choice to develop a pocket watch rather than a wristwatch, citing the evolution of the timepiece to primarily a personality statement worn less and less for practicality. A watch is something that fits into people’s frame of reference, even though the function has gone from showing time to showing style, says Brickstad, pointing out that People People was fundamentally built upon creating things to fit real human needs — via Cool Hunting

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